AI visibility measurement
A repeatable baseline of which queries carry an AI answer, whether you appear in it, and which sources the answer draws on.
AI Overviews now appear above the results on essentially every commercial query we test, including the ones where we rank in the top three. Ranking is no longer the same as being seen. We measure how assistants describe you, fix what makes you citable, and track whether it worked.
In plain terms
Where teams get stuck
We rank well and still see almost no clicks because an AI answer takes the query.
We do not know what AI assistants say about us, or whether they cite us at all.
Our competitor gets quoted in AI answers and we do not, and we cannot see why.
Our structured data is missing or wrong, so assistants describe us inaccurately.
Nobody internally owns AI visibility, so it is nobody's job to fix.
What we deliver
A repeatable baseline of which queries carry an AI answer, whether you appear in it, and which sources the answer draws on.
Making your organisation, products, and expertise machine-readable so assistants can attribute claims to you correctly.
Content structured for extraction, with the definitions, numbers, and comparisons answer engines actually quote.
The sources AI answers draw from, including forums, directories, and partner pages, and what your presence there looks like.
How deep it goes
The same delivery primitives (context, controls, and review) show up across every engagement.
Establishing what the answers currently say before changing anything.
Making it unambiguous who you are and what you claim.
Writing the thing the answer engine wants to quote.
The sources the answers actually cite.
So this is a channel with numbers rather than a one-off project.
The stack we build with
Frameworks, platforms, and infrastructure we implement, integrate, and operate end to end.
What changes
Common questions
It is the practice of being visible and correctly attributed inside AI-generated answers, rather than only in the ten blue links. In practice that means three things: measuring which queries carry an AI answer, making your entity and structured data unambiguous, and publishing content that answer engines can extract and quote.
SEO optimises for a ranking position. GEO optimises for being the source an answer cites and for being described accurately when it does. They share foundations, so good structured data and clear content help both, but the measurement is different and the tactics diverge.
No, and anyone promising that is guessing. What we can do is measure your current presence, fix the things that make you citable and misattributed, and show you movement over time on a fixed query set.
We maintain a fixed query set against your priority terms and record, on a cadence, which queries return an AI answer, whether you are cited, which sources are cited, and how the answer describes you. That produces a baseline and a trend rather than a one-off screenshot.
No. In our own data, AI answers now appear on essentially every commercial query we test, including ones where we rank in the top three. That makes GEO an additional layer on top of SEO, not a replacement, and both need the same structured-data and content-quality foundations.
Often better than in classic paid-dominated SERPs, because answer engines reward specific, well-evidenced, clearly structured content over domain size in many categories. Original data and precise definitions are things a small team can produce.
How we work
We build a query set against your priority terms and record which carry an AI answer, whether you appear, and who the answer cites.
We repair entity definitions, structured data, and the content formats answer engines extract, starting with the queries where the gap is largest.
We re-run the set on a cadence so you can see movement, and so the channel has numbers instead of anecdotes.
Our Trusted Partners
In one working session we'll name what's broken, what's possible, and the first system worth building.