E-Commerce

How We Saved a Retailer Hundreds of Thousands

How Brainforge consolidated carrier and shipment data into a governed warehouse model, used AI to structure rate sheets, and surfaced $300K+ in annual shipping savings.

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At a glance

Client

E-Commerce Retailer

Function

Operations & Logistics Optimization

Project Type

Shipping Cost Analysis

Project Duration

1 Month

Context

Hundreds of thousands in potential savings left on the table

A fast-growing online retailer scaling across multiple geographies was reliant on multiple carriers (UPS, USPS, FedEx, and LTL). They were shipping thousands of orders every month, but behind the scenes, their logistics looked more like a guessing game:

Data chaos

Shipment data lived in silos, making it impossible to get one clear picture.

Surprise fees

Unexpected shipping fees from mismatches in weight/size inflated expenses

No negotiation power

Without forecasts, the client was negotiating blindly with carriers

Challenge

Fragmented data, hidden fees, and blind negotiations

The operations team needed a single, reliable view of cost-per-pound and cost-per-shipment across all carriers. They wanted the ability to model "what-if" scenarios before rate changes landed, giving them the data-backed leverage to negotiate from a position of strength, all without slowing down the day-to-day flow of shipments.

Solution

AI-driven data consolidation and carrier intelligence

We started by consolidating shipment data from ShipStation and every carrier, assigning a true price-per-pound to each shipment and building both historical trends and forward-looking projections. Using AI, we converted messy PDF rate sheets into clean, structured data, making it possible to instantly compare actual costs against proposed rates in the client’s data warehouse.

With transparent benchmarks and lane-by-lane cost breakdowns in hand, leadership entered carrier negotiations armed with hard numbers, creating competitive bids and securing better rates.

Results

Six-figure savings and negotiation power in under 30 days

Consolidating shipping data, forecasting spend, and using AI in carrier negotiations cut annual shipping costs by hundreds of thousands. Unexpected fees mostly disappeared, and carrier rates improved by double digits.

$300K+

annual savings

100%

of historical shipments analyzed

4+

carrier shipment data into 1 system

Impact

Hundreds of thousands saved, and negotiations transformed

AI in the shipping cost workflow delivered the six-figure reduction and gave the team numbers to negotiate with. Ops now runs carrier contracts off a data-driven playbook instead of guesswork.

From overhead to advantage

AI insights turned shipping into a profit lever, replacing unpredictable costs with predictable margin gains

AI where decisions happen

Forecasting and cost intelligence fed directly into negotiations, eliminating blind spots and protecting margins

A new operating rhythm

Ops and finance now run on shared, real-time models, turning guesswork into repeatable, compounding savings

Tools used

AI in the shipping cost workflow delivered the six-figure reduction and gave the team numbers to negotiate with. Ops now runs carrier contracts off a data-driven playbook instead of guesswork.

At a glance

Client

E-Commerce Retailer

Function

Operations & Logistics Optimization

Project Type

Shipping Cost Analysis

Project Duration

1 Month

Context

Hundreds of thousands in potential savings left on the table

A fast-growing online retailer scaling across multiple geographies was reliant on multiple carriers (UPS, USPS, FedEx, and LTL). They were shipping thousands of orders every month, but behind the scenes, their logistics looked more like a guessing game:

Data chaos

Shipment data lived in silos, making it impossible to get one clear picture.

Surprise fees

Unexpected shipping fees from mismatches in weight/size inflated expenses

No negotiation power

Without forecasts, the client was negotiating blindly with carriers

Challenge

Fragmented data, hidden fees, and blind negotiations

The operations team needed a single, reliable view of cost-per-pound and cost-per-shipment across all carriers. They wanted the ability to model "what-if" scenarios before rate changes landed, giving them the data-backed leverage to negotiate from a position of strength, all without slowing down the day-to-day flow of shipments.

Solution

AI-driven data consolidation and carrier intelligence

We started by consolidating shipment data from ShipStation and every carrier, assigning a true price-per-pound to each shipment and building both historical trends and forward-looking projections. Using AI, we converted messy PDF rate sheets into clean, structured data, making it possible to instantly compare actual costs against proposed rates in the client’s data warehouse.

With transparent benchmarks and lane-by-lane cost breakdowns in hand, leadership entered carrier negotiations armed with hard numbers, creating competitive bids and securing better rates.

Results

Six-figure savings and negotiation power in under 30 days

Consolidating shipping data, forecasting spend, and using AI in carrier negotiations cut annual shipping costs by hundreds of thousands. Unexpected fees mostly disappeared, and carrier rates improved by double digits.

$300K+

annual savings

100%

of historical shipments analyzed

4+

carrier shipment data into 1 system

Impact

Hundreds of thousands saved, and negotiations transformed

AI in the shipping cost workflow delivered the six-figure reduction and gave the team numbers to negotiate with. Ops now runs carrier contracts off a data-driven playbook instead of guesswork.

From overhead to advantage

AI insights turned shipping into a profit lever, replacing unpredictable costs with predictable margin gains

AI where decisions happen

Forecasting and cost intelligence fed directly into negotiations, eliminating blind spots and protecting margins

A new operating rhythm

Ops and finance now run on shared, real-time models, turning guesswork into repeatable, compounding savings

Tools used

AI in the shipping cost workflow delivered the six-figure reduction and gave the team numbers to negotiate with. Ops now runs carrier contracts off a data-driven playbook instead of guesswork.

What success actually looks like

Each story started the same: pressure to "do AI," broken tools, and no clear plan. See what changed after we partnered up.

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What changes when you work with us

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If you're overwhelmed, misaligned, and under pressure to "do AI", we've got the map out. Here's what transformation feels like.

Before
Everyone's blind in a different way
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After
One source of truth,
visible to all

See real examples →

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Before
AI lives in the roadmap
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After
AI is in production, saving hours

See real examples →

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Before
Frustration and firefighting
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After
Clarity and compounding progress

See real examples →

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Before
Competing priorities
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After
Alignment and real metrics

See real examples →

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Before
Disjointed tools, no ownership
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After
Clean pipelines, owned outcomes

See real examples →

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Our Trusted Partners

We only bring the best of the best

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Start with a 2-week sprint.

We’ll clarify what’s broken, what’s possible, and what it will take to fix it, with zero pressure to commit.

Start with a 2-week sprint
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A clear breakdown of what Brainforge fixes, how fast, and what it actually delivers.
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